Monday, September 8, 2008

"video games"

In today's cyberspace community video games play a major part for those who enjoy interaction with technology. Online I have found three games called "BMW M3 challenge, Super chick sisters, and Urban Jungle." These games have characteristics of certain genres like serious games, advertisement,and persuasive games.
The first game "BMW M3 challenge" is certainly a advertisement game. It might be a fact that people of the younger age groups most likely under 50 yrs old would play this game online and feel the urge to get a BMW M3. In the game you simply design your car customizing it in certain ways , then you design the driving course and then you drive the brand new BMW. This game is a mixture of advertising and persuasion. The persuading part helps the fact that when people who can buy this car play the game go out and get it after pretending to have one.
PETA has an online game called "super chick sisters" and I think anyone would know what its aiming for with the name of the game. This could be categorized into serious games. In the beginning of the game it tells the player how Pamela Anderson has been kidnapped by Colonel Sanders because she revealed KFCs chicken cruelty actions. This is a serious game for those who strongly disagree with major fast food companies that supposedly treat animals badly. It asks for people to sign up to be apart of PETA to boycott KFC. PETA being an organization about animal rights uses this game to have younger people sign up for their programs.
The last game is a persuasive game for the young adolescents that watch cartoons on Nickelodeon and have some kind of computer access. When kids watch a favorite tv show they will most likely see a game for it online , and then this will lead to buying products based from the show. Leaving the parents buying more stuff for their kids and then finding the games and toys not played with for a long time because it seems old to the kid because theres a new game out now. These types of games are persuasive and always have effects like these on everyday people.

1 comment:

Emily said...

It really was clever of Nickelodeon to use games as a sort of refresher for their shows and toys. Kids get bored of things pretty fast, so to have games that mimic the shows on Nickelodeon is extremely smart advertising. There is a high chance that a kid will find a game for their favorite show, sparking an interest in new toys, etc.

I'm not sure I agree that Super Chick Sisters is a serious game. It does provide information on how KFC is cruel, but maybe it is more of a persuasive game? This could be wrong, but I understood it to try to persuade the player that KFC is cruel, rather than to give them facts about KFC's cruelty. It plays on your emotions to make you want to never eat there again, which seems kind of persuasive.